Brand description
French watchmaker that focuses on producing innovative digital watches made out of recycled and bio-sourced materials, supporting their minimal carbon impact initiative. Their first project in web3 was in collaboration with NASA called Mission to Earth, symbolizing innovation in preserving our planet.
Brand goals
Integrating the blockchain system into the watch, providing customers with a secure and transparent platform for verifying their timepiece's authenticity.
Utilizing the watch as an awareness tool, making customers daily ambassadors of a socially responsible and environmentally conscious worldview.
summary
By scanning your watch with your smartphone, you can access your timepiece's authenticity certificates and take part in a unique Overview Effect experience on board the international space station.
Customer Benefit(s)
Customers can be assured that their watches are genuine and authentic, and can easily verify this by using their smartphones to scan the watch. By accessing the authenticity certificates stored on the blockchain, customers can have peace of mind that their investment is secure.
Additionally, customers can have an exclusive experience through the Arianee Wallet App, where they can access images captured by NASA as part of the "Mission to Earth" project. This unique access provides customers with an immersive and exciting experience that differentiates the brand from others in the market. It showcases the company's commitment to innovation and environmental responsibility, which is likely to appeal to customers who are conscious about sustainability and have an interest in space and technology.
GO-TO-MARKET
Three months
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