You have a question?
The Arianee protocol allows brands to create NFTs (aka digital product passports) for their products. These digital product passports (DPPs) are deployed on Blockchain and displayed on a customer-friendly interface such as a smartphone or a web browser, creating a digital link between the brand and the DPP owner.
Moreover, the technology developed by Arianee is open and interoperable, allowing to be used by Brands to :
- Link NFTs to a validated Brand Identity that’s registered on the Blockchain
- Create NFTs on the blockchain as a digital product passport
- Transfer DPPs from one owner to another,
- Prove ownership of an DPP by allowing the DPP owners to generate a “proof of ownership”,
- Send messages and interact with owners via their DPPs,
- Link events via time-stamp to a DPPand share data with selected stakeholders
- Store the DPP History and allow the owners to access it whenever they wish to,
- Update the content of the DPP
That’s a great question! Often when people talk about blockchain technology, they mention the fact that some networks emit a lot of Co2. This is true when it comes to Bitcoin technology but we, at Arianee, have decided to make sure that our carbon footprint is as low as possible from day one.
In fact, Arianee operates on two Ethereum side chains under Proof-of-Stake (PoS)(Polygon) and Proof-of-Authority (PoA) which are very efficient in terms of energy consumption. We audited our Carbon and Energy footprint and we’re very proud to say that even if we reach the threshold of 200 million NFTs created in one year, our carbon footprint is only 25% of what a french family emits in one year.
Arianee's founders are passionate innovators, and pioneers Here’s a little more about each:
- Alexandre COGNARD, Arianee’s CTO — a serial entrepreneur (web agencies, e-commerce and FDM) and the former founder and CTO of @Vestiaire Collective. Connect with Alexandre here.
- Pierre-Nicolas HURSTEL, Arianee’s CEO — o-founded and led four companies across diverse sectors, including change management consulting (BlueChange), B2B events (Eurovet Americas and Remode), and Technology (Arianee). Connect with Pierre-Nicolas here.
- Frédéric MONTAGNON, the Chairman of the Board — a serial entrepreneur (Overblog, Teads, Secret Media, LGO) and the 7th largest startup investor in France. Blockchain expert since 2013. Connect with Frédéric here.
Would you believe us if we said that Arianee comes from a Greek legend? From the legend of Arianee (pronounced Ariadne) to be more precise. While the details of the story vary depending on the narrator, one part of it remains consistent through time:
With a thread of glittering jewels, Ariadne helped the Athenian hero Theseus escape the Labyrinth after he slew the Minotaur.
That brought on the expression “Ariadne’s thread”, which describes finding a solution to a problem through the exhaustive application of logic to all possible options.In today's internet "labyrinth", we connect users, products and brands with digital passports: We believe
“Arianee” is a perfect name to represent what we stand for and believe. In reality, there could be no better name for a structure committed to helping companies and sectors negotiate the new internet – a labyrinth whose challenges far exceed those faced by Theseus – than Arianee.
Arianee stands out in the digital product passport space for our unique infrastructure. While most brands grapple with first-party and third-party data, Arianee introduces the game-changing concept of zero-party data powered by blockchain.
READ: The Arianee solution enables the creation of DPPs, giving users—whether end-users or stakeholders—the ability to access and read the DPP’s content, ensuring full compliance with regulatory requirements.
- Partnership with ST on this new authentication technology.
- A Decentralized Unique Identifier (DUID) solution allowing self-sovereign identity control with different entities participating, with blockchain ensuring secure, immutable, and decentralized management.
WRITE: The Arianee solution enables a collaborative infrastructure by allowing stakeholders with the appropriate permissions to add data to the DPP, enriching the product’s detailed history. This comprehensive data benefits end-users, brands, and all stakeholders by providing a more complete and informative DPP.
- Tamper proof writing, cannot be altered.
- Management of Identities providing additional security.
- Audit trail on the blockchain creating the conditions for a trustless environment.
OWN: The Arianee solution enables digital ownership, unlocking various new use cases and services for brands. These include personalized messages, linking to warranties or insurance, tailored maintenance for appliances, and the ability to resell or repair products with just a few clicks. It also allows the original owner to seamlessly transfer ownership to a new user, helping brands maintain contact with the current owner or relinquish ownership when the product reaches the end of its lifecycle
- Enable digital ownership: onchain DPP are owned and transferable by users’ wallet.
- Dmessage feature letting the brand stay in touch with the end user based on ownership data only.
Great question! Well, the story began with the Arianee Protocol which is an open-source protocol that aims to create a global standard for secure and authentic digital product passports.
Then, we created the Arianee Association, bringing together like-minded industry players,brands, tech partners, integrators, retailers to govern and support the adoption of the Arianee Protocol.
The Arianee Enterprise , founded in 2019, is the 1st company to pioneer the Arianee Protocol's adoption. It provides end-to-end, enterprise-ready APIs enabling brands to tokenize, distribute, manage their DPPs, and extend the lifespan of their products.
Arianee is building a framework for a virtuous internet, empowering brands and their users to control their data. We are changing the paradigm of engagement on the internet by enabling every major brand to deploy a new customer data infrastructure, natively dynamic and controlled by users, complementing first and third-party data.
The Arianee protocol, a multi-chain EVM open-source set of smart contracts built to create enriched and dynamic NFTs brands can distribute to their users to improve user experience and engagement.
Arianee Enterprise provides open and interoperable Digital Product Passport (DPP) solutions for durable goods. Our technology is built on a decentralized, multi-chain EVM open-source protocol, allowing brands to leverage Digital IDs and enriched data capsules. With our APIs and software as a service (SaaS) infrastructure, brands can integrate DPPs into their existing systems effortlessly.
Arianee is currently deployed several blockchains, including POA and Polygon. It was deployed for the first time on a sidechain functioning within the Ethereum ecosystem (EVM compatible) called POA Blockchain because it was economically speaking accessible, with very few users, and at the time, the founders had already figured out that the Ethereum mainnet was going to be very expensive.
We continually explore new EVM compatible chains for deploying the Arianee Protocol, offering brands diverse use cases based on their chosen network.
We currently live in a world where all our messages are centralized (i.e. we use a third-party tool to have a conversation with someone, like Signal or WhatsApp). Things are moving towards a world where all our messages will be private and the content will only be seen and stored by the people talking to each other.
That’s where dMessages - Decentralized Messages - come into play.
Once your customer has claimed his/her DPP, you’ll be able to speak to them directly whether it be to market a new product, talk about an event, or just say hello. As a result, you’ll now be able to offer your community unfiltered and private one-way communication, from you to them.
Do you have a meaningful event that you’d like to store on the Digital Product Passport? Well, now you can! As one of the key featuers, you can record it on blockchain and add it to your customer’s DPP, like information about a service, an auction, a warranty, or even a new experience.
You also need to remember that only the brand and authorized stakeholders can add events to a DPP. The owners of the DPP can’t add events to their DPP. This is great as it adds value to the product, for example, when it comes to secondhand sales,the potential buyer can rely on the DPP as the single source of truth.
The difference between on and off-chain is whether or not all the minting process (i.e. the creating of the NFT) is carried out on the blockchain network.
On-chain minting refers to creating an NFT solely on the blockchain while having all the metadata and smart contracts stored on it.
Whereas off-chain minting means that you create your NFT and store your smart contract on the blockchain but all your data is stored on a cloud server like AWS and Google Drive.
Both methods have their pros and cons, and the best option will depend on your personal needs.
Don’t worry, we are here to guide you through the process and help you find the right fit for your project.
Of course. Our NFT Management Platform allows you to view, via our reporting dashboard, everything you need related to your digital passports. You’ll be able to see how many digital passports you’ve created, how many are reserved, and how many have been claimed at least once, just to name a few.
The NFT Management Platform (NMP for short) is an interface that enables brands to use all functionalities of the Arianee Protocol. It allows you, the brand, to create NFTs without technical knowledge, create them however and wherever you wish, and manage them at scale. And all of this can be done either using our stand-alone dashboard or by integrating our technology into your servers via our APIs and swagger.
Our NMP offers you speed, clarity, and convenience all the while allowing you to enter the world of web3 and NFTs.
Arianee is currently deployed several blockchains, including POA and Polygon. It was deployed for the first time on a sidechain functioning within the Ethereum ecosystem (EVM compatible) called POA Blockchain because it was economically speaking accessible, with very few users, and at the time, the founders had already figured out that the Ethereum mainnet was going to be very expensive.
We continually explore new EVM compatible chains for deploying the Arianee Protocol, offering brands diverse use cases based on their chosen network.
An Auto-dMessage campaign is an automatic decentralized message that is sent upon predefined rules:
- either when someone claims the NFT for the first time (”Congratulations you’re the first owner of this NFT”),
- or when the NFT is transferred to someone else (”Congratulations! You’re the new owner of this NFT”)
- or to both (”Welcome to the Acme Inc. NFT”).
We currently live in a world where all our messages are centralized (i.e. we use a third-party tool to have a conversation with someone, like Signal or WhatsApp). Things are moving towards a world where all our messages will be private and the content will only be seen and stored by the people talking to each other.
That’s where dMessages - Decentralized Messages - come into play.
Once your customer has claimed his/her DPP, you’ll be able to speak to them directly whether it be to market a new product, talk about an event, or just say hello. As a result, you’ll now be able to offer your community unfiltered and private one-way communication, from you to them.
Do you have a meaningful event that you’d like to store on the Digital Product Passport? Well, now you can! As one of the key featuers, you can record it on blockchain and add it to your customer’s DPP, like information about a service, an auction, a warranty, or even a new experience.
You also need to remember that only the brand and authorized stakeholders can add events to a DPP. The owners of the DPP can’t add events to their DPP. This is great as it adds value to the product, for example, when it comes to secondhand sales,the potential buyer can rely on the DPP as the single source of truth.
A Web3 Store is an online store (like an e-shop) that is only accessible via the user’s wallet. A brand can sell NFTs or physical products. The payment can be carried out in cryptocurrency or fiat (what we call today’s money like dollars or euros) and an automatic confirmation email will be sent out once the payment is successful and the order is placed. But that’s not all though. You are also able to organize white listings, private sales, and much more. If you have an idea, we’ll do our best to support you.
First of all let’s look at what a smart contract is. Smart contracts are automated contracts that trigger certain actions when predetermined conditions are met. It works like an 'If…then' condition.
Next, let’s look at what a whitelist is shall we? A whitelist is a list of wallet addresses that enables the wallet owners - if they are on the whitelist - to access private features from a brand.
Now that we’ve seen what a smart contract is and what whitelisting means, let’s see how it all comes together.
Whitelisting with a smart contract means that when the smart contract function is called upon, it checks if the wallet address is in the whitelist and if it is the wallet owner will be part of the lucky few to receive the brand’s NFTs before the official minting (i.e. creation) process. It’s like a VIP invite to get the chance to see and own the NFTs before anyone else.
A web3 website is a website that enables you to connect via your wallet (either our Arianee Wallet or another one) instead of going through a third party like Google or creating a new account for example. You’re also able to make part of the website token gated which means that you can only access the content of the page if you have the right NFT, or are in a whitelist of a raffle, for example. This means that one NFT owner could see one type of content while another NFT owner could see something different.
That’s a great question! And our first recommendation would be to contact us to find out. Why? Well, that’s because we have all the building blocks ready to bring your project to life. Whether it is an NFT Store to sell NFTs and physical products or a Token-Gated Site to showcase all the rewards and perks associated with owning the NFT. All we need is for you to explain your project to us and we’ll create it.