As part of a course on "Sustainability in Luxury", our CEO Pierre Nicolas Hurstel met ESSEC Business School MBA students in International Luxury Brand Management to share his entrepreneurship journey and to explain how Arianee digital passports help luxury & fashion brands be more transparent while creating meaningful customer relationships.
Some of them were in class while others were connected through Zoom.
After presenting the Arianee solution and the overall context of the fashion luxury industry, Pierre Nicolas Hurstel answers a series of very interesting questions from the students on the benefits for luxury consumers, and how our technology works.
We've been very impressed by the accuracy of their questions and by their great understanding of NFTs and Aria20 😊
It was truly a pleasure to interact with such engaged students!